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Fashion Journey | Celebrating the districts of Made in Italy

Activity

Exhibition

Completed

15 | 01 | 2025
The Social Hub

“Fashion Journey | Celebrating the Districts of Made in Italy” was held on Wednesday, January 15, 2025 at The Social Hub in Florence as part of Pitti Uomo 107. The event, organized by the Modartech Institute, celebrated the excellence of Italian districts and Made in Italy artistic productions, offering a fascinating journey through craftsmanship, creativity and high-level education.

The centerpiece of the day was a workshop dedicated to AFAM academies, in which the institutes recounted the value of Italian manufacturing districts by highlighting their characteristics and peculiarities, while also illustrating educational projects and successful case histories. Among the speakers: Federico Mameli, Fashion Design course coordinator Academy of Fine Arts LABA of Brescia; Michele Capuani, Academic Director Poliarte – Politecnico delle Arti; Tommaso Roviello, Accessories Design course coordinator, Fashion Academy IUAD; Chiara Mosti, Fashion Design Institute Modartech lecturer. Each speech offered an in-depth look at the specifics and realities of their district, emphasizing the link between territory, craftsmanship and education.

Enriching the event were the reflections of Alessandro Bertini, Director of Modartech Institute, and Ernesto Pastore, Organizational Coordinator of GTA at RUFA – Rome University of Fine Arts. “The AFAM Grand Tour was created with the aim of introducing Italian beauty in all its artistic production in Italy, but especially abroad,” Pastore said. “We wanted to bring into dialogue four educational excellences that collaborate with Italian production chains, creating a unique opportunity for our students to immerse themselves in the culture of the territories,” Bertini said instead.

Next, the Creative Exhibition showcased a selection of creations designed by Modartech students: collections that blend tradition and innovation through the use of distinctive materials and cutting-edge techniques. From garments that exalt haute couture to works that enhance the craftsmanship of small Italian towns and upcycling projects, each creation told a unique story of technology, sustainability, and experimentation with a particular focus on the Tuscan district. The event was further enhanced by live performances, during which Modartech professionals demonstrated craft and digital techniques, offering the audience an immersive and engaging experience.

The event was a valuable moment of dialogue between higher education schools, companies and students, highlighting the importance of skills related to territories and the crucial role of education in enhancing and preserving the cultural and productive heritage of Made in Italy.

Theme

Local excellence for Made in Italy

WP2 | FASE 1: CREATING IN ITALY

Activity by

Enabeling partner

Fashion Journey | Celebrating the Districts of Made in Italy